Sport

Demons need to embrace adversity and push on: Craig

Neil Craig
Neil Craig Morne de Klerk / Getty Images

SENIOR Melbourne assistant coach Neil Craig said yesterday the club needed to "embrace" its latest crisis.

The Demons are anchored to the bottom of the ladder after two rounds following losses totalling 227 points to Port Adelaide and Essendon.

They have now suffered 20 defeats in 24 games under embattled senior coach Mark Neeld, and look set to emulate their efforts in 2008 and 2009 when they 'won' wooden spoons.

"It's really important to have great adversity skills, to be adversity tested if you want to be successful," Craig told fans on the Demons website yesterday.

"You cannot be successful if you can't handle adversity.

"While it's painful for our supporters at the moment, we have got to maximise this opportunity to build the skill set we are going need in the future."

The Demons share training and football department facilities at AAMI Park with the Melbourne Storm, and Craig said the club could learn a lot from the reigning NRL champions.

"Melbourne Storm lost five games in a row last year and then went on to win the grand final," he said.

"That, to me, says they have great adversity skills that enabled them to stay on track and focus about where they were going ... and rebound from that period losses.

"They are the skills that we need to develop, from our playing point of view and our football staff and coaches point of view.

"As stupid as it sounds, this is a great opportunity for the development of our football club and our football department.

"We need to embrace it and push on ... there will be no backing off in this area."

Topics:  afl, aussie rules, melbourne demons


Join the Community.

Get your local news, your way.

Stay Connected

Update your news preferences and get the latest news delivered to your inbox.

Fair go: Raw deal for country kids must end

Jaymee (left) and Peter Rogers with newborn son Mack. Photo Andrew Thorpe / Central Telegraph.

Life expectancy figures highlight difference in health outcomes.

Anzac commemorations: Region stops to remember

Cadets keeps guard at the Anzac Day memorial service in Biloela. Photo Andrew Thorpe / Central Telegraph

More than 1000 turn out in Biloela to honour veterans.

Listen up: Healthy Ears program extended to Biloela

CQRAICHO Senior Health Worker Karen Murphy (right) checks Slim Law's hearing at Biloela State School. Photo Andrew Thorpe / Central Telegraph

Hearing test program aims to improve educational outcomes.

Latest deals and offers

LISTEN: Tax refund frees up cash promised to Baralaba miners

Administrators say workers will receive their entitlements on or before May 6.

Fair go: Raw deal for country kids must end

Jaymee (left) and Peter Rogers with newborn son Mack. Photo Andrew Thorpe / Central Telegraph.

Life expectancy figures highlight difference in health outcomes.

Anzac commemorations: Region stops to remember

Cadets keeps guard at the Anzac Day memorial service in Biloela. Photo Andrew Thorpe / Central Telegraph

More than 1000 turn out in Biloela to honour veterans.

Listen up: Healthy Ears program extended to Biloela

CQRAICHO Senior Health Worker Karen Murphy (right) checks Slim Law's hearing at Biloela State School. Photo Andrew Thorpe / Central Telegraph

Hearing test program aims to improve educational outcomes.

Callide Dam facilities get a facelift

From left: Cr David Snell, QNP General Manager Dave Armstrong, Mayor Nev Ferrier and Cr Warren Middleton. Photo Andrew Thorpe / Central Telegraph

QNP-funded upgrade now open to the public.

St Joseph's scores NAPLAN bump

Year 4 students at St Joseph's Catholic Primary School take part in the Daily 5 reading program. Photo Andrew Thorpe / Central Telegraph

Reading scores boosted after primary school introduces new program.

RACQ releases SE Qld's worst choke points

Paul Turner, RACQ

Paul Turner from RACQ talks about our worst roads at peak time.

British family bashed in Thailand

Family beaten and kicked unconscious by gang in Thailand.

Family beaten and kicked unconscious by gang in Thailand.

Ben Hunt wary of Sharks Halfback

Ben Hunt of the Broncos looks to pass during the round 23 NRL match between the Brisbane Broncos and the St George Illawarra Dragons at Suncorp Stadium.

Ben Hunt talks about Cronulla's Chad Townsend.

Demand for acreage lots pushes up property prices

Property values in Cooroy have increased 25%

Property values jump in Cooroy and Peachester.

How a sacked real estate agent made $725k in four months

Agent is now under investigation by the industry watchdog

RBA warns of future apartment oversupply

Toowoomba: Crest Apartments and Burke & Wills, Ruthven Street ( view from Neil Street) Photo Bev Lacey / The Chronicle

RBA says oversupply of apartments poses risk to household finances